Particles · Evolution (2015)

Series by Thibaud Tchertchian

This series features trichromes of black, white, and red, exploring how color influences behavior through unconscious brain actions. The work examines "the strategic use of black, white, and red" throughout history and questions whether art functions as propaganda or as a tool for public persuasion. Drawing on Edward Bernays' theories about color psychology and public mobilization, the series challenges viewers to reconsider visual art's role in shaping perception.

Artworks (7)